Hierarchy of Needs

Maslow's Hierarchy of Needs Brooklyn-born American psychologist Abraham Maslow (1908-1970) started a new movement in psychology which he called humanistic psychology. Maslow proposed that human beings are driven by different factors at different times. These driving forces are hierarchical, in the sense that we generally start at the bottom layer and work our way up. The Hierarchy of Needs is a model in which Maslow attempted to capture these different levels of human motivation. It … [Read more...]

Planning a Website?

Part 1 If you are planning a website or website redesign your options to build one are almost endless but whether you hire someone to design and code it, or try your own hand you need to start with a strategy. Choosing a Strategy If the purpose of your website is to have visitors take a particular action like your product, subscribe to your service, make a donation, etc. then visitors must come first. Here are the first two points of a four point strategy that puts visitors first and that … [Read more...]

Performance & Speed

No one likes a slow website There are a lot of designers and developers building WordPress websites, but not many of them focus on performance, leaving a positive takeaway for site owners: most websites offer huge untapped competitive potential for optimization. You can analyze the load speed of any web page with Pingdom Website Speed Test which examines all parts of a web page with details about every single element of a web page (HTML, JavaScript and CSS files, images, etc.). 1 Second 1 … [Read more...]

Shop Smart

Shop Smart The idea for "Shop Smart" came while I was browsing through the StudioPress showcase for inspiration and found that the average price for website development ranged from $3500 to $5000 for moderate sized, semi-customized sites of 8 to 12 pages. The prices are much higher for full customization. I don't believe that these prices are outrageous but neither do I believe a small business or organization needs to spend a small fortune for an uncomplicated, simple and aesthetically … [Read more...]